CHANJU YU

Hello.
I’m a Seoul-based graphic designer working across branding, identity, packaging, editorial, and etc.

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CHANJU YU

Hello.
I’m a Seoul-based graphic designer working across branding, identity, packaging, editorial,
and etc.


Everland Honey Jam
GRID
SUPAIK
MUCH VI
YBM
My Pack by Nutrilite
Dream Gream
Oliveyoung LSM
NSP+
Routine Hero
Teum
JJ University



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HLIC
Key Visual

The key visual of HLIC (the International Crown co-hosted by Hanwha Lifeplus and the LPGA.) The visual highlights the event as a golf competition involving 8 nations -symbolized by 8 stars in the identity of the International Crown. The design integrates iconic landmarks representing these countries, such as the Golden Gate Bridge in San Francisco, the tournament's venue, and the 63 Building representing Korea and Hanwha. The concept of the tournament is further emphasized by situating it atop the golf course.

Client: Hanwha & LPGA